Before we start

This is going to take about 10 to 15 minutes. I'm going to ask you eight questions, and keep in mind there are no right or wrong answers. This is not something I'm grading.

This is just a way for me to understand where you are right now so we don't spend our call hashing through things we could have done ahead of time.

Ballpark is fine. Don't go researching or pulling out Excel spreadsheets to calculate analytics or anything like that. We'll talk about all of this. This just gives us a good baseline to start from.

Name

Email

Tell me your big dreamy idea.

The thing you'd feel lucky to do. Not the tempered down version, the one you probably wouldn't say out loud because you think someone's going to ask you how. We're not worrying about the how right now. Just the what.

Okay, so what's the part that makes it feel unrealistic?

Whatever popped into your head while you were writing that. Get it out of the way here.

What got you interested in this in the first place?

Tell it like a story. Was it something that happened to you, or something you watched someone else go through? What did it make you feel?

What else are you into?

Hobbies, interests, things you're weirdly good at. Doesn't have to connect to the idea.

Where are you with it right now?

Nothing yet, this is still just an idea People in my circle come to me for help with it (friends, family, coworkers) I've helped people outside my circle with it, unpaid I've been paid for it a handful of times, nothing formal I have an actual offer I sell

Is any of this already part of what you do at your job?

Yes No

Are you making content right now?

Yes, regularly Yes, but not consistently No

What do you want to walk away from our call with?

If we only had time for one thing, what would it be?